Devote Yourself to creating something that gives you purpose . . .

"So many people walk around with a meaningless life. They seem half-asleep, even when they're busy doing things they think are important. This is because they're chasing the wrong things. The way you get meaning into your life is to devote yourself to loving others, devote yourself to your community around you, and devote yourself to creating something that gives you purpose and meaning."

Tuesdays with Morrie, author Mitch Albom
Showing posts with label Social Media. Show all posts
Showing posts with label Social Media. Show all posts

Wednesday, January 13, 2010

Privacy on the Internet

You may have seen articles like the one that is attached to this post, but since so many of us are new to Facebook, Twitter, LinkedIn, or Blogging, I felt it was worth sharing to avoid the pitfalls associated with open dialogue on the Internet.

Rob Douglas, of Identity Theft.Info share his thoughts in an article published in the newsletter called Bottom Line Secrets.  His article entitled "What Never to Say on Facebook . . . MySpace . . . or LinkedIn", isn't advice for the parents of children experimenting with social networking, but for the adult who may be using this tool to keep in touch with friends and family.

Article

Friday, June 19, 2009

Ning, Facebook, and Twitter

If any of you were wondering how Facebook, Twitter, and Ning differ in social network sites, I found a brief explanation from the CEO of Ning that created a simple explanation. Rather than paraphrase her, I'll just quote her.

In an interview with CNN, Gina Bianchini, CEO of Ning explains what makes Ning different from other social networking sites. “It’s focused on providing the [means for] people to create new social networks around their interests and passions and connect new people around those passions. We think that's a very critical element of organization. The Facebook phenomenon connects you to people you already know and Twitter is amazing for news and real-time events. What we see with people who gravitate to Ning is meeting new people with similar interests.”

There are many social networking groups forming on the Internet; based on your own experience, what social networking groups do you find to be the most useful, and why?

Thursday, June 11, 2009

New Technologies, New Gadgets

When coming to a women's networking site, do you expect to learn about new technologies or new gadgets that are impacting the way we approach our businesses and/or our lives?


In perusing the Internet, the following article caught my eye regarding the development of gadgets that will help us to download books and share our experience with others. Piggy-backed on a previous article on this blog: Reading is Fundamental to Business Growth, it makes me wonder what type of reading materials will be available to download on E-books for business research. One model the Kindle DX will be used by many universities to download textbooks (a link to this article is attached below).


To learn more about E-book technologies, click on this link to read the article Next Up for E-Book Readers: Social Networking.


As you read this article, follow the related links at the bottom to learn more about specific brands of E-books like "Cool-er" and "Kindle DX".


Please comment:

Do you have an E-book? If so, what do you like, or dislike about the model you chose?

Do you plan to get one in the future? If so, what are you looking for when making your decision?

Monday, June 1, 2009

Women Over 50 Talk

Whether you are a women over fifty, or marketing to women over fifty, what better place to learn about what is important to women of this demographic than VibrantNation.com. Vibrant Nation is a web destination founded by Stephen Reily and Senior Strategist Carol Orsborn, PhD.





If the name Carol Orsborn, PhD sounds familiar, maybe you have read or heard about the book she co-authored with Mary Brown called BOOM (Marketing to the Ultimate Power Consumer - The Baby-Boomer Women).


As you access this website, you will be greeted with a video explaining how to use this site. This group can contribute a wealth of information to anyone wanting to understand the needs of this market demographic. You know this group understands women of our age when you join their site, they even let you chose the text size that works best for you!


According to a press release on May 20th, although this demographic is flocking to the Internet for connection and information, a study conducted by Vibrant Nation indicates that this group is still highly associated with traditional media such as newspaper, television and radio. For more information about this survey, I've attached a link to this article below:


Boomer Women Count the Internet as Primary News Source, But May Be Best Bet for Survival of Newspapers and TV News

Thursday, May 28, 2009

The Rule of Reciprocity

As we grow our businesses (and/or network), it is important for each of us to create inter-active relationships with one another. Through interaction we will learn more about each other and ultimately become more supportive of one another in the process.


This morning I came across an article about blogging and driving traffic to one's site. This article was relevant for this newly formed West Michigan Women's network, but it is also relevant for our business growth too. Each of us has limited time from which to accomplish our goals. Hopefully one of the activities on our "to do" list is making connections with others.


In Lena West's article: The Reciprocity Rule, February 16, 2009 found on the blog "lip-sticking", she reports that "the whole social media movement is built upon the premise of reciprocity . . ."
She points out what people are wanting from others as they post stories on their blogs:
  1. Links
  2. Comments
  3. Followers
Without these three things, the blogger begins to feel like they are talking to themselves (a sure sign of insanity!)
As the article continues, Lena points out that if you want to acquire these three things, that you must give these things to others. She indicates that for every five posts on a blog, one should post a comment on someone else's blog.
This makes sense as this is just part of the discovery process where others will know you exist without having to search to find you.
I love this quote by Winston Churchill who said:
We make a living by what we get; we make a life by what we give.
Making the connection for our businesses:

One of my goals is to create active relationships with other women on a daily basis. This is not just sitting behind my computer doing research and writing in a blog hoping that others will happen across something of interest.


My husband's mother is a great example of this. She hates technology, she doesn't send emails, or posts comments on blogs, but, she loves her friends. She has made it a goal in life to connect with others on a daily basis (she calls it her three good deeds). As a result, she has more friends in her 80's than I could ever wish to acquire in my lifetime. She leads by example and has such a wonderful giving spirit.


Two women in our network who support making personal connections are Margret Bazany and Lisa W. Lee. These two ladies wrote the book "Gift Letters: Writing to Family and Friends" . They also hold workshops to teach others how to make connections through personal notes and letters. The self-published book is available for $19.99 at http://www.writinggiftletters.com/.

Sunday, May 24, 2009

Are You Confused About . . . Social Media?

Facebook, Twitter, FriendFeed, Tumblr . . . have you been confused about which is the best social media site(s) to pursue? Attached is a Fox News Video where these social media platforms are being discussed. It is interesting to learn how these sites are being viewed by those who use them.



The following four social media platforms are discussed in the video above. For your convenience the definitions for these services has been copied from Wikipedia, the free online encyclopedia.



Facebook – created in 2003 is a free-access social networking website that is operated and privately owned. Users can join networks organized by city, workplace, school, and region to connect and interact with other people. People can also add friends and send them messages, and update their personal profiles to notify friends about themselves.


The FriendFeed created in 2007 is a real-time feed aggregator that consolidates the updates from social media and social networking websites, social bookmarking websites, blogs and micro-blogging updates, as well as any other type of RSS/ Atom feed. Users can use this stream of information to create customized feeds to share (and comment) with friends.[


Twitter created in 2006 is a free social networking and micro-blogging service
that enables its users to send and read other users' updates known as tweets. Tweets are text-based posts of up to 140 characters in length which are displayed on the user's profile page and delivered to other users who have subscribed to them (known as followers). Senders can restrict delivery to those in their circle of friends or, by default, allow anybody to access them.

Tumblr created in 2007 by David Karp is a blogging
platform that allows users to post text, images, video, links, quotes, and audio to their tumblelog, a short-form blog. Users can "follow" other users and see their posts together on their dashboard. The service emphasizes customizability and ease of use.

Saturday, May 23, 2009

Women Use Social Media

Reported on May 10th by Anita Campbell in Small Business Trends (www.smallbiztrends.com/


If anyone was wondering whether spending time on the Internet using Social Media tools is worthwhile, you may find the following article fascinating as it reveals that 42 Million U.S. Women use social media. This is approximately 53% of the 79 million adult women in the United States according to Ms. Campbell. If you are interested in finding the most effective way to use your time while engaging in Social Media, please click on the link and read the article below:
http://smallbiztrends.com/2009/05/42-million-women-use-social-media-blogs.html

Thursday, April 23, 2009

Connections - Social Media?

The current buzz is all about Social Media networks. Recent articles have been broadcast over the Internet on how these venues are growing in significance. Do you know how your Market Demographic is using social networking sites?

About a week ago, I read an article about how women 55 + are moving in record numbers to using Facebook® as a source for making connections, so much so that they predict that the younger crowd, who it was originally designed for, may be in search of a new site and letting the more mature generation take over.

Why are so many women joining in to use this social media site? Well for one, women have a need to connect with others and talk about what is important to them.

A Research Brief posted this week (April 22, 2009) reported that 88% of marketers in a recent survey are using some form of social media to market their businesses, and a majority of them have only been at it a few months (77%) - Social Media Success Summit 2009.

Learning about the tools that are most significant to your market demographic is important to growing your business. The following article entitled "Social Networking Generates Leads, Closes Sales for Marketers" posted by Jack Loechner creates some real insight to what tools are being used by whom and how long they have been using that source for making connections.

Did you know that men are more likely to use YouTube or other video marketing than women? Does this information influence where you spend your time?

Do you have any idea how much time should be invested in social media sites to have an impact on your business? Do you know how much time the average business owner is actually using social media?

To see the full article go the attached link:
http://www.mediapost.com/publications/?fa=Articles.printFriendly&art_aid=104386



Maybe you are just learning about the phrase social media and don't exactly know what that entails. According to Wikipedia, social media or social networks can take on many forms. Some of the common forms include: internet forums, weblogs, social blogs, wikis, podcasts.

Wikipedia also reports that:

It's a fusion of sociology and technology, transforming monologue (one to many) into dialog (many to many) and is the democratization of information, transforming people from content readers into publishers.


Here is a link to read more:http://en.wikipedia.org/wiki/Social_media

Written by: Rhonda W. Geneva
Geneva Girls Designs, LLC

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